CRTC SET to Deregulate Television Advertising in Canada

posted by Michael Lithgow on August 2, 2007

Last chance to tell the CRTC (Canadian Radio-television and Telecommunications Commission) what you think about their plan to increase the amount of advertising allowable on television.

Television stations currently broadcast twelve (12) minutes of traditional advertising per hour. The proposed amendments would increase that number to:

* 14 minutes per hour in peak viewing periods (7pm to 11 pm) effective 1 September 2007;

* 15 minutes per hour for all viewing periods effective September 1, 2008; and

* THE ELIMINATION OF LIMITS ALTOGETHER as of 1 September 2009.

The deadline for letters is tomorrow, Friday, August 3rd. The link for this notice can be found here.

Act now and act fast.