Gay baby Ad Causes Uproar
An ad designed by Canadian agency Émergence and originally used in Quebec is causing an uproar in Italy. The ad (pictured at right) shows a baby with a hospital bracelet reading “homosexual.” The regional government in Tuscany has recently put the ad up on billboards in a region-wide campaign to end homophobia.
The ad has sparked criticism from the conservative community and the LGBT community, with some arguing that it may communicate that homosexuality is a disease. One thing is certain – Émergence has stirred public interest, and it’s not the first time.
From le Fondation Émergence (translated from the french):
The next question will be asked: is homosexuality innate or acquired? So far, science has been unable to answer this question in the affirmative or consensual. However, there is consensus on one fact: one does not choose their sexual orientation, which has inspired the theme of the campaign.
Read an article on this ad at gay.com.
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{ 4 comments… read them below or add one }
what does the ad say?
the ad is trying to say that you are born the way you are. If you are straight u are born tht way, bisexual u r born tht way, homosexual u r born that way. the ad is saying its from birth, it is in support the end of homophobia… i actually like the idea but can see the othr ppls point of view
Sexual orientation is not a choice. that is what the add says. its italian.
i feel that this ad it almost akward,and also a little untrue.i am a 15 year old girl and i am bi-sexual;but i must say i was not born this way.Overtime as i got older i just physically became more attracted to females.Even though i don’t fully agree i do see how people would say that you are born gay or bi-sexual.